Genera

Genera stands as the industry leader in human & clothing reproductions, inventing AI-powered technologies for unprecedented digital experiences in fashion. With a global vision focused on digitalizing the fashion industry and in pursuit of sustainable, better and more quality consumption, Genera's core technologies and visionary products were created: Gen Twin, the leading online try-on system, Gen Locals, for diverse model representations, Gen Atelier for AI-generated clothing lines and Gen ID for verification in the digital space and revolutionizing online performance. Headquartered in Paris, the Genera team brings together the foremost experts in IT engineering, hyper-realistic computer graphics technicians, and leading fashion experts to bring common goals to life. Genera's relentless commitment to innovation shapes the future of fashion towards a highly immersive industry that understands its consumer like never before.