About Me
Jordi Romero is an entrepreneur from Barcelona, founder and CEO of Factorial, a globally recognized business management software company. With over 13,000 clients worldwide and a team of more than 1,300 people, Factorial raised $120 million in 2022 at a unicorn valuation, bringing its total funding to over $300 million.
In addition to his role at Factorial, Jordi is also a partner at Itnig, a $15 million seed investment fund. Prior to that, he served as CTO and VP of Business Development at Redbooth, a project management startup founded in Barcelona and later relocated to San Francisco, where Jordi spent four years growing the company.
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Founder's story : Scaling Factorial from 1 to 100M, and becoming a Unicorn
Join us for an in-depth fireside chat with Jordi Romero, Co-Founder and CEO of Factorial, and Luca Eisenstecken, Partner at Atomico and board member at Factorial, as they unpack the journey of building one of Europe’s fastest growing software companies. From its humble beginnings to achieving unicorn status and beyond, Jordi shares the key decisions, painful lessons, and bold bets that shaped Factorial’s rise. Dive into product market fit, fundraising strategy, scaling culture, and what lies ahead for the company.