Photo Sophie Lambin

Sophie Lambin

Founder & CEO

Kite Insights

About Me

I lead Kite Insights as Founder and CEO, driving innovative initiatives that embed sustainability into the core of organizations and empower employees to take climate action at work. My focus is on delivering research-based insights, curating thought-provoking events, and creating transformative learning experiences that inspire real impact. With over 30 years in research, content strategy, and thought leadership, I combine analytical rigor with creative vision to help businesses align purpose with social and environmental progress. I also advise BlueGreen Ventures on climate-focused investments, bringing global insights into sustainable finance and net-zero strategies. I’m eager to connect with professionals passionate about sustainability, corporate responsibility, and climate innovation to share ideas and explore collaboration opportunities. Let’s work together to accelerate meaningful change in business and society.

Hear My Insights

The New York Times Debate: Is AI the New Plastic?

Remember when plastic was everything? The golden ticket to cheaper manufacturing, maximum profit and easier living? Turns out the saying is true: Nothing comes without a price; and the world has paid its weight, now, in environmental devastation and a plastic island the size of a small continent floating around the Pacific. Some argue that the same will be true of artificial intelligence. It has been hailed as the most transformative technology since the internet, and could have huge benefits for battling climate change, industries, government and more. But concerns are piling up. The amount of energy required to build AI is already harming the planet more than helping it and big questions are being asking about its potential impact on society and ethical concerns. Will the benefits of AI outweigh its costs?