Michael Fan

Founder - Creative Director

Galaxy Interactive

Entertainment, Media & Creators Economy

Gaming & esports

About Me

I'm Michael, I'm the co-founder and Creative Director at DENMU. At DENMU, we finance outstanding games. We put the artists at the center. And we cover the entire world. Previously, I was the Partner at Galaxy Interactive, where I started the investment practice in video games. My background is in technology and typical Silicon Valley start-up companies.

Hear My Insights

Transmedia Storytelling: Crafting Narratives Across Multiple Platforms (IP)

Spanning multiple mediums—films, video games, series, even toys—allows creators to build richer, more expansive worlds, fostering deeper engagement and loyalty among consumers. But challenges abound: innovating within established intellectual properties requires balancing freshness with familiarity to honor existing fans, while launching a new IP in a crowded market demands standout creativity and strategic positioning. Different platforms offer unique advantages for reaching new audiences, but leveraging them effectively requires a cohesive strategy to maintain narrative consistency and depth across all channels. How can creators craft unified stories that resonate across diverse platforms? What strategies navigate the tensions between innovating within established IPs and launching new ones? And how can harnessing various media amplify a narrative's reach in an increasingly competitive environment?