Asmita Dubey
Chief Digital & Marketing Officer
L'OREAL GROUPE
Hear My Insights
From Search to Chat: What Happens When Your Customers Talk to AI?
The shift from search to chat is reshaping how customers interact with brands - and we’re just getting started. This session dives into real-world examples, from beauty bots to smart agents, and explores the new rules of engagement as AI begins talking to AI. We’ll also look ahead to what’s next - from voice to wearables - and how these evolving interfaces will transform the customer journey.
Where Beauty Meets Culture: The Rise of Beautytainment
Beauty and entertainment are no longer separate worlds — they are converging to shape culture, creativity, and technology. In this high-impact session, L’Oréal Groupe brings together leaders from Disney, UTA, and L’Oréal Paris to explore Beautytainment — a new frontier where brands become storytellers, platforms become stages, and beauty becomes a cultural force. Discover how entertainment is reshaping marketing and how beauty is becoming part of the show.
GP1076: AI-Powered Personalized Marketing and Advertisement
Room N02: Learn practical approaches to developing creative, localized campaigns tailored to diverse geographies and demographics. Explore how these brands are enhancing consumer engagement across social media, ecommerce, and influencer marketing—driving conversion rates and revenue. Powered by NVIDIA GTC Paris