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Viva Technology

17-20 June 2026

Paris Expo Porte de Versailles

1 Place de la Porte de Versailles

F-75015 Paris France

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  1. Logo Viva Technology
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  3. Arnaud TOMASI
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Arnaud TOMASI

Directeur de la BU Solutions Marketing

LA POSTE

#
Marketing & Advertising
Retail & E-commerce

Hear My Insights

Studio AI: AI agents that generate captivating marketing images

A chain of AI agents generates advertising mail inspiration enriched with specific La Poste's performances, design and mail compliance data. This innovation is currently under deployment out to 1,000 sales staff. Ethical and responsible, it is based on La Poste's Data and AI charter.