Gerard Piqué

Founder & Chairman

Kings League

About Me

Gerard Piqué is a former professional football player and entrepreneur, known for his success with FC Barcelona, Manchester United, and the Spanish national team. A 2010 FIFA World Cup winner and 2012 European Champion, Gerard also won four UEFA Champions League titles. After retiring, he founded Kosmos, a sports and media holding company, and created the Kings League – a revolutionary football competition that combines entertainment and sport. Gerard's projects reflect his passion for innovation and sport, extending his influence beyond the pitch as a key figure in transforming the football experience for fans around the world.

Hear My Insights

From Barça to the Boardroom: Gerard Piqué’s Vision for the Game, With a Kings World Cup Clubs Final Preview

As the Kings League brings its electrifying season finale — the Kings World Cup Clubs — to Paris, Gerard Piqué takes the stage at VivaTech to share his bold new vision for football. From global stardom at FC Barcelona to reimagining the game as an entrepreneur and innovator, Piqué is rewriting the rules on and off the pitch. Join us for rare look into the mindset of a champion shaping the future of sport, entertainment, and fan engagement. Gerard will also be joined onstage by the finalist teams in the Kings World Cup Clubs 2025, who will play each other that evening in the World Cup final at Paris La Defense Arena.

Redesigning Sport for Gen Z & Gen A - How Kings League Brings Football into the Digital Era

The sports industry is being transformed by the changing media landscape and the shifting consumption habits of young fans. It is getting harder for traditional sports to attract and retain the attention of next-gen audiences, amid infinite alternative digital entertainment options. How must sports adapt to connect with digital-native fans in this new landscape? And what are the business models that will define the next era in sports? Kings League has built a product tailormade to this new landscape, one that has successfully overcome these two challenges. The League has sold out stadiums including the Nou Camp in Barcelona and Juventus Stadium in Turin. In 2024, it ranked second worldwide among sports leagues – trailing only the NFL – in social media engagements per post. In this session, Gerard Pique, founder of the Kings League, explains how they did it, and what the League’s success can tell us about the future of sports.