Pierre Louette

CEO

Les Echos–Le Parisien Group

Artificial Intelligence

About Me

Pierre LOUETTE has been Chairman and CEO of Les Echos - Le Parisien, the media division of the LVMH Group, since March 2018. The group's media activities are focused on three key ideas: the promotion of quality journalism, the creation of value in the digital world and the diversification of its brands into new areas (services, e-commerce, events...). Pierre Louette was also elected President of the Syndicat de la Presse Quotidienne Nationale (SPQN) in July 2020 and President of the Alliance de la presse d'information générale (APIG) in October 2024. From 2010 to 2018, he was Chief Operating Officer of the Orange Group and a member of its Executive Committee. He was notably in charge of Orange Wholesale France, the Group's wholesale business, the Purchasing function and the Corporate Secretary's Office. From 2003 to, Pierre Louette was Chief Executive Officer, then Chairman and Chief Executive Officer of Agence France Presse (AFP).

Hear My Insights

VivaTech 2025: Welcome & Opening

With a new year of innovation ahead, we are excited to kick off this 9th edition — a celebration of technology’s brightest minds, groundbreaking ideas, and the future we’re building together. The world is facing complex challenges that don't have simple solutions; it requires innovation and partnership. Over the next four days, get ready to explore cutting-edge solutions, connect with global leaders, and dive into the conversations shaping tomorrow. Let’s begin this journey of discovery, collaboration, and inspiration.

The Algorithmic Republic: Can Democracy Survive Artificial Intelligence?

Reinventing News: Keeping Humans at the Heart of the Story

In a media landscape defined by shifting audience habits, economic pressure, evolving business models, and emerging technologies like AI, how can news organizations remain trusted and relevant? This session explores how innovation, strategic partnerships, and purposeful transformation can sustain journalism, without losing its human soul.