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Neil Waller Co-founder at Whalar Group
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Neil Waller

Co-founder

Whalar Group

#
Artificial Intelligence
Entertainment, Media & Creators Economy
Marketing & Advertising

About Me

Neil Waller is the Co-Founder and Co-CEO of Whalar Group, a global Creator company featuring a unique end-to-end Creator ecosystem inclusive of six unique companies - a Creator and social agency, a 360° talent management company, an IRL campus for Creators and teams, an operating system managing digital talent, a venture studio, and a ground-breaking gaming studio. A self-confessed college dropout and a serial entrepreneur at heart, Neil and his business partner James Street Co-Founded nine businesses, including those in the direct-to-consumer (DTC space). In 2015, they won the Shopify Build a Biz award for one of their DTC ventures. Recognizing the potential of Creator marketing, they launched Whalar in 2016.

Hear My Insights

The Business of Influence

The influence economy is being rewritten — and creators are in the driver’s seat. From brand-builders to employee voices and B2B power players, a new wave of influence is taking shape. With AI, data, and platform shifts accelerating the change, the brands that thrive will be those who embrace collaboration, rethink ownership, and move at the speed of culture.