Giovanna Graziosi Casimiro Digital Innovation Professor & Researcher at IFM Paris at Institut Français de la Mode
Giovanna Graziosi Casimiro
Digital Innovation Professor & Researcher at IFM Paris
Institut Français de la Mode
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Entertainment, Media & Creators Economy
Luxury, Fashion & Cosmetics
Retail & E-commerce
About Me
Giovanna Graziosi Casimiro is a global expert in innovation, XR, and artificial intelligence, with extensive experience across digital, cultural, and fashion-related projects. She holds a PhD from the Faculty of Architecture and Urbanism at the University of São Paulo and is internationally recognized for her pioneering role as the Head Producer of Metaverse Fashion Week at Decentraland. Currently based in Paris, she teaches XR and AI-driven production for the luxury market at the Institut Français de la Mode, while also working as an XR Producer at the U.S.-based agency Sawhorse Productions. Over the course of her career, Giovanna has developed projects and partnerships with major global brands including LVMH, Snap Inc., Vogue, Dolce & Gabbana, Tommy Hilfiger, Nike, Walmart, Meta, and Balenciaga.