Marie DELAHAYS
Agency Partner
META
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Artificial Intelligence
Entertainment, Media & Creators Economy
Luxury, Fashion & Cosmetics
Marketing & Advertising
Retail & E-commerce
Hear My Insights
[FR] Start Conversations, Unlock Growth: The Power of WhatsApp for Business
[IN FRENCH] Discover how WhatsApp for Business can transform customer engagement through seamless messaging solutions. Learn to drive value across the customer lifecycle and explore success stories and best practices for leveraging WhatsApp to enhance customer interactions and boost business growth.
Reinventing Relationship Marketing: Embracing Conversational Strategies
GenZ claims to fall for her AI; messaging apps are used as primary digital tools. These signals suggest relationship marketing must evolve. To sustain customer ties, brands must now rely on conversational marketing. Epsilon France & Meta share insights for a successful transformation.