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Make your startup famous- win a free Out-of-home advertising campaign & free tickets to the global renowned VivaTech conference.

JCDecaux operates in 80+ countries, focused exclusively on out-of-home advertising. Our entrepreneurial spirit is driven by one purpose: making cities, airports, transport systems and shopping centres ever more attractive while meeting major challenges for the 21st century: urbanisation, digital , the climate transition.

We launched the Nurture programme in 2016 to help startups build fame and accelerate growth through the power of OOH and Digital OOH advertising.

VivaTech is the world’s rendez-vous for startups and leading corporates to celebrate digital transformation and innovation!

Every year, for four adrenaline-filled days, VivaTech brings together in Paris the greatest business leaders, startups, investors, researchers and innovators to ignite positive change in business and for society.

The 8th edition will take place on
May 22-25, 2024, in Paris, at Expo Porte de Versailles.

Our Challenge

  • 5 winning startups for a campaign in each market for a global value of 110 k€ !

    Each winner will enjoy a powerful Out-Of-Home campaign in France, in the UK, Netherlands, Latvia or Lithuania.
    Get 2 passes for VivaTech including an award ceremony on JCDecaux booth.

Selection Criteria

• Not older than 5 years old

• Growth acceleration phase From Seed to Series B

• No media agency

• Each winning startup must be a registered company in the country where it has its headquarters, nonetheless, a startup can compete in several countries if its product/service is targeting the relevant geographical area

• Ability of your branding and creative universe to work well in outdoor advertising

• Not already a JCDecaux client

• Branding and comms strategy


Win a campaign worth up to 110k€ across 5 markets !

Enjoy a media campaign

This campaign will allow you to promote your products or services. One winner for each market in OOH or DOOH : France, UK, Netherlands, Latvia, Lithuania.
Enjoy a media campaign

Benefit from marketing mentoring

We will also provide marketing mentoring, data insights and creative advice to build the most impactful campaign!
Benefit from marketing mentoring

Get access to VivaTech 2024

Win passes for VivaTech which will take place from May 22 to 25, 2024 at Paris Expo Porte de Versailles and be invited on the JCDecaux booth for an award ceremony
Get access to VivaTech 2024

Our Timeline

  • 1

    4 MARCH

    Challenge opens

  • 2

    8 APRIL

    Challenge closes

  • 3

    29 APRIL

    Selection results

  • 4

    22-25 MAY

    VivaTech Paris