Debora Franchim
Director of Loyalty and Personalisation
dunnhumby
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Artificial Intelligence
Consulting & B2B services
Marketing & Advertising
About Me
With over 20 years of experience in CRM, loyalty, and personalisation, Debora Franchim has launched and managed more than 15 loyalty programmes and CRM strategies across sectors including retail, telecommunications, and financial services. Her unique career path, spanning client-side roles, consultancy, and product leadership, gives her a 360° view of customer strategy and value creation through data. Debora brings deep expertise in turning customer insights into business impact.
Hear My Insights
Loyalty & Personalisation: Cutting-edge AI for Customer Engagement & Business Growth
Join us for an insightful session exploring the most common challenges companies face today in loyalty and personalisation – and how to overcome them. We’ll dive into the power of hyper-personalisation in the age of AI and showcase how the partnership between dunnhumby and Synerise is transforming customer engagement through cutting-edge, data-driven solutions.