When Efficiency Backfires: How Rapid AI Growth Creates New Business Risks

As AI advances at a pace that outstrips corporate response, a new category of business risk is taking shape. Deepfakes, misinformation, AI-driven fraud, and loss of brand control are no longer abstract concerns — they’re pressing issues driven by powerful, unregulated technologies beyond the company’s reach. This session offers a grounded look at the external risks emerging from today’s AI landscape. We’ll also share insights from our latest research — including how vulnerable businesses are, where the blind spots lie, and what steps leaders can take to build real resilience in a shifting environment.