Personalizing the Customer Experience with AI

The integration of AI is revolutionizing customer experience (CX), taking personalized interactions to a new level. From real-time assistance to predictive analytics to tailor recommendation, the applications are endless. However, CX is human by definition, strongly relying on authenticity. How do we maintain the human touch in an increasingly automated world? What ethical frameworks can guide us? How can personalization change the way you think and interact with a brand? How do experts predict future evolutions of CX & personalization when applied to their industries?