INNOVATION DEDICATED TO EXCELLENCE
LVMH owes its long-term success to its pursuit of excellence. In an ever-changing world, innovation is a powerful tool for achieving this, making our products ever more appealing and the experiences we offer our customers ever more unforgettable.
Driven by our employees, innovation is based on several pillars: our in-house R&D centers, our network of start-ups, our partnerships with the world of academia and numerous expert companies.
Startup Journey at LVMH
KICKSTART YOUR JOURNEY
You believe you can deliver scalable value to our LVMH Maisons, drop your startup application now and get a chance to be part of our LVMH acceleration programs:
• La Maison des Startups LVMH, LVMH’s Startup acceleration program at Station F, world biggest incubator
• The Lab LVMH, a unique place based in our HQ to demonstrate innovative solutions
• La Maison des Startups LVMH, LVMH’s Startup acceleration program at Station F, world biggest incubator
• The Lab LVMH, a unique place based in our HQ to demonstrate innovative solutions
GET ACCELERATED WITHIN LVMH INNOVATION PROGRAMS
In 2025-2026, after joining one of the programs, the selected startups will have the opportunity to demonstrate the value of their products and services to the LVMH Maisons with the support of LVMH HQ Teams.
PARTICIPATE IN THE LVMH INNOVATION AWARD
Successful collaborations with LVMH Maison will have the chance to participate in the
LVMH Innovation Award the following year.
The selected projects will be featured at the LVMH Booth and benefit from a large communication coverage.
The selected projects will be featured at the LVMH Booth and benefit from a large communication coverage.
BECOME A RECOMMENDED PARTNER
Startups with a proven track record and scalability potential within the LVMH Group are meant to become partners recommended by the LVMH Group to all its Maisons.
3 MAIN CATEGORIES
Luxury Customer Experience
• Personalized Customer Relationship
• Omniretail Customer Journey
Brand Desirability
• Exceptional products
• Marketing & Communication
• Talent experience
Exemplary Leadership
• Sustainability
• Ethic & Responsability
• Accessibility
PLAY AN ACTIVE ROLE IN OUR 6 BUSINESS SECTORS
Your solution, product or service demonstrates that you can play an active role in LVMH's ecosystem and deliver on a large scale. Whether it be the creation process, the omnichannel customer journey, or operation and manufacturing, you support the Group's legacy of excellence and innovation in all areas of its 6 business sectors.
Make your dreams become reality
Wines & Spirits
Fashion & Leather Goods
Perfumes & Cosmetics
Watches & Jewelry
Selective Retailing
Other Activities
Selection Criteria
- Scalability Potential
Outline the potential of your solution to be scaled across other Maisons & Divisions within the group and globally. - Tangible 1st Results
Demonstrate measurable results and impact of your solution to date. This could include metrics related to sales, customer engagement, efficiency gains, or brand enhancement. - Innovation Focus
Your proposition should demonstrate a clear innovation in product, service, process, or business model for the luxury retail landscape, not covered yet by the LVMH providers eco-system.
Our Timeline
- 1
February
Applications
Open - 2
MARCH
Applications
Close - 3
May
Selection
of Startups - 4
June 11 - 14
Viva Technology
Paris - 5
July
La Maison Des Startups LVMH
Startup Selected